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Unlock the secret to living well

The UK’s purest and most potent collagen blends
From skin that glows to naturally boosted immunity, injury recovery and even a great night’s sleep – we’ve got a solution for you!
Just a few scoops of Pura daily self-care can help you live well today and support a better tomorrow.

Pure. Proven. Positive.

As seen in

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Why does collagen matter?

This fantastic protein makes up as much as 35% of the human body. It’s a key ingredient in everything from skin, hair and nails to joints, muscles and bones – it’s the largest protein in the body. As we age our natural collagen levels deplete in an irreversible way. When we hit our 20s we start to lose collagen at a rate of around 1% per year!

Joints start to ache, skin wrinkles, hair thins and our immune system and sleep cycles are compromised. Taking Pura Collagen every day keeps your body topped up at an optimum level – leaving you feeling, and looking, like your younger self so you can keep enjoying life uninhibited by age!

The brains behind the blends

Our team of in-house nutritional experts are behind these formulas. They’re passionate about the positive impacts of collagen on the body and want to share this miracle ingredient with the UK and beyond.

By understanding exactly how the body ages they have been able to create targeted blends made up of scientifically proven collagen and specifically chosen key supporting ingredients. No additives. No fillers. No junk.